Commercial & Legal Advisory

Senior advisory for complex projects and critical decisions

Bobbyn assembles experienced commercial, legal, and operational teams for organisations navigating major infrastructure, energy, and technology projects.

40
Years combined across principals
PPP
Deep partnership expertise
Global
APAC, North America & ANZ
About

Built on major project experience

Bobbyn was founded on a straightforward premise: organisations facing complex commercial challenges need senior practitioners, not teams of juniors.

Our principals and associates bring decades of frontline experience from major law firms, multinational corporates, and critical infrastructure projects. We work as an extension of your team — whether as outsourced general counsel, commercial lead on a transaction, or a multi-disciplinary advisory team assembled for a specific project.

Our associate model means you get the right combination of legal, commercial, operational, and project management expertise for each engagement, led by a principal with direct sector experience.

Founded 2022
Structure Principal-led
Base Melbourne
Reach APAC, North America & ANZ
Infrastructure Energy & Renewables Transport PPPs Technology Governance
Services

What we do

Integrated advisory across commercial, legal, and operational disciplines — assembled for each engagement.
01

Commercial Advisory

Transaction structuring, contract negotiation, commercial strategy, and risk allocation on complex projects. Procurement, subcontracting frameworks, and commercial disputes.

02

Outsourced General Counsel

Senior legal leadership without the full-time cost. We embed with your team to provide ongoing commercial and legal oversight, board support, and strategic advice.

03

Infrastructure & PPPs

End-to-end advisory on public-private partnerships, concession agreements, and major project delivery. From bid phase through operations, including O&M contract management.

04

Energy & Technology

Commercial and regulatory advice for renewable energy, battery storage, software commercialisation, and emerging technology ventures. Deep energy market experience across APAC and North America.

05

Governance & Board Advisory

Board effectiveness, fiduciary compliance, risk frameworks, and corporate governance. We advise boards and support non-executive directors on their obligations.

06

Operational & Project Advisory

Operations management, project controls, PMO, estimating, and strategic planning. Senior associate practitioners with direct major project delivery experience.

Approach

How we work

The depth of a larger firm with the accountability of a principal-led practice.

Principals lead every engagement

You deal directly with senior practitioners who have done this work before — in-house, at major firms, and on the projects themselves.

Teams built for purpose

Through our associate model, we assemble multi-disciplinary teams with the right mix of legal, commercial, operational, and project expertise for each engagement.

Embedded, not external

We work as part of your team, not alongside it. Whether a three-month project or an ongoing role, we integrate with your people and systems to deliver practical outcomes.

Commercially grounded

Our advice is shaped by experience inside organisations that build and operate assets, not just advise on them. We understand what works because we've been on the delivery side.

Leadership

Our principals

Paula Edwards-Moffat
Founder & Principal — Legal & Commercial

Over 20 years' experience across infrastructure, energy, transport, and technology. Senior legal and commercial roles at Tesla, Ventia, and Leighton Contractors (CPB), with foundations at Minter Ellison. Cross-border experience spanning North America and the wider APAC region.

Currently advises across infrastructure, energy, and technology sectors, with engagements spanning commercial leadership, board advisory, and international client strategy.

Australian Legal Practitioner Former Managing Counsel, Tesla Former Associate, Minter Ellison Non-Executive Director Cross-border: North America & APAC
Ben Redmond
Principal — Operations & Commercial

Extensive operational and commercial leadership in the energy sector, including senior executive roles at Tesla Energy where he led deployment and operations across the APAC region.

Expertise spans project delivery, operational management, commercial negotiations, and strategic planning for infrastructure and energy assets.

Former Senior Executive, Tesla Energy Operations & Commercial Leadership APAC Energy Infrastructure
Experience

Representative engagements

A selection of recent and significant advisory engagements.
Transport · PPP

Major Transport PPP — Acting Commercial Director

Acting Commercial Director for the O&M operator on a major transport PPP, leading commercial strategy, risk, and stakeholder engagement.

Energy · Strategic Advisory

U.S. Energy Company — APAC Growth Strategy

Strategic advisory engagement for a U.S.-based battery energy storage OEM seeking to unlock growth in the APAC market. Assembled a multi-disciplinary team of senior industry experts across operations, deployment, finance, commercial, and legal to develop and deliver the growth strategy.

Infrastructure · PPP Bid

Light Rail PPP — Contractor Bid Team

Legal counsel to one of two JV contractors on a successful major light rail PPP bid. Managed the contractor's bid-phase legal workstream including JV arrangements, subcontracting, and project document review.

Contact

Let's talk

If you're navigating a complex commercial challenge, need senior advisory capability for a specific project, or are looking for an outsourced general counsel solution, we'd welcome the conversation.

Email
Location
Melbourne, Australia
ABN
95 646 399 788